Instagram is a wonderful way to display visual content and promote engagement at the same time.  Lately it seems that Instagram is on the lips of everyone and it seems like everyone has an account.  No longer is it just for you to post pictures of the grandkids or to keep up with celebrity info.  Businesses are getting into Instagram and in a big way.

Everyone wants to share their photos and short videos so why should businesses be any different?  The answer is that they aren’t.  Savvy business owners use every marketing tool available to them and that’s what Instagram is for businesses.

Connect your businesses account on Instagram to other accounts on social media that you may have, such as Facebook, Flickr and Twitter.  Connection to these other channels means that you can simultaneously share content.

Don’t just share one video or picture and then call it quits.  Variety is the spice of life and Instagram followers seem to agree.  Make your business stand out by including all different types of visual  content.  A couple of suggestions to start off with are photos  of your products or copies of articles written about your company.  The choices are endless but just get yourself out there.

Use hashtags that are relevant to your photo or video.  A picture of Christmas paper wrapping would not be accompanied by #summertime for example.  Make yourself familiar with the type of hashtags that other similar businesses are using to get results.

Get your followers involved.  Have them share their own photos of them with one of your products.  Encourage comments on all of your posts.  Throw a question in with your video.  Ask for opinions as well.  Try whatever you think may engage your followers and ultimately increase your likes.  And don’t be afraid to ask people to click like.  This is a great way to get automatic likes.   If it doesn’t work, try something else.   If you want to increase your likes on Instagram and you are willing to spend some of your budget you can purchase Instagram automatic likes.  One benefit of buying automatic Instagram likes is that there is no time wasting trying to generate them on your own.  Automatic likes have no real value other than to increase your popularity. Also with Instagram, you will want to analytically monitor to learn comparable performance.